Biker Balm

I had the pleasure of working with local company Ayre on their CBD skincare range - Biker Balm and Biker Oil, just a couple of products due to be released initially.

My goal was to create a brand that would stand out in the market of skincare and even more so steer clear of the stereotypical designs associated with existing CBD products that are on the market. I wanted to create a brand that would contrast the healing properties of the natural ingredients used in the products with a rugged, gritty and grungy aesthetic.

In terms of marketing materials, I created a range of designs to promote the product both online and offline. This included packaging design, posters, banners, and social media graphics, as well as a series of grungy icons to be used across the marketing suite.